7 ways to use AI writing tools to generate content ideas

Creating original content that is relevant and engaging for your audience on a regular schedule is a necessary aspect of any content marketing strategy.

The more content you create, the more keywords your website will rank in search results, and the more visitors, potential customers, and prospects you will reach.

The problem is that it’s really hard work to produce New new content Repeatedly. How often do you find yourself staring at a blank page that always seems to be staring back at you in defiance?

What if there was a way to make it easier to come up with unlimited new content ideas without having to worry about a writer being banned?

This is where the magic of AI-assisted writing technology comes to the rescue!

What is AI-assisted writing?

Over the past year, a new batch of AI Typing Assistant Tools Waves have been made in the world of content creation.

Unlike old school software programmed to perform a task, these tools are programmed to learn and develop their own set of skills without having to code them with a specific set of rules for implementation.

Think of AI computers that have learned to play chess so well over time that they can now defeat old people.

In a similar way, AI typing assistants learn to type like professionals, and they learn quickly.

There are some caveats to keep in mind, which I will list at the end of this article. The biggest is that Google considers AI-generated content to be spam, So you shouldn’t publish everything that AI gives you without looking at it. I still need a human book. But AI can change the game in order to think and almost even craft content.

By simply providing these tools with some initial guidance, such as target keywords, product descriptions, and who your target audience is, they can help you create marketing posts, emails, SEO meta descriptions, marketing copy, and even blog topic ideas for you to write about.

You can create topics, ideas and even drafts in a matter of minutes, allowing you to create new content at scale with the help of an AI expert who never gets tired, never sleeps and is always under your supervision and calls!

How to use AI writing tools to generate unlimited content ideas

The best way to illustrate the different ways an AI writing assistant can help you say goodbye forever to the threat of writer’s block is by showing real-world examples covering a number of areas in your typical content creation workflow.

Blog Posts

Since blog posts are the basis for most Content Marketing StrategiesLet’s start from there.

AI writing assistants can help you quickly generate topic ideas for your content calendar, and then, using a topic as a blog post title, continue creating your post’s introduction paragraph, outline, and even conclusion.

Sounds too good to be true?

Let’s test these tools:

topic ideas

For this example, I will be using a fictional website for a company that specializes in smart home fixtures.

They have created a blog called The Smart Home and their target audience is made of homeowners who want to lower energy costs and increase comfort.

Using one of the leading AI writing tools on the market, I will use the Theme Idea Generator template and provide it with the following guidelines:

  • The Company’s name: smart home.
  • Product DescriptionThis blog reviews the latest Internet-connected home appliances and devices, such as door locks, thermostats, lighting and wireless audio controls.
  • public: homeowners.
  • tone of voice: my work.
  • Examples: How to manage your energy budget.

Now, let’s give AI an idea:

Blog Post IdeasScreenshot from Jasper.ai, June 2022

These are great topics for upcoming posts now, let’s take it to the next level. I will choose one of the above topics and create a structure for a blog post.

Introduction paragraph

So, I’ll choose the third topic from the list as my title and use the introductory paragraph builder template to start writing the introduction so I don’t have to go out with it from the start;

Here are my entries:

  • Blog post title: 5 things every homeowner needs to know about smart homes.
  • public: homeowners.
  • tone of voiceAuxiliary, helpful, helpful, benefactor.

Here is the output of artificial intelligence:

Blog IntroductionScreenshot from Jasper.ai, June 2022

excellent.

This is something I can definitely build on.

Next, let’s create a blog post outline with the different titles I’ll need to add the meat to the bones.

Outline

For this task, all I need to provide the AI ​​Writing Assistant is the title of my blog post:

  • Blog post title5 things every homeowner needs to know about smart homes.
  • tone of voiceAuxiliary, helpful, helpful, benefactor.

And the blueprint for artificial intelligence is…

Blog Post OutlineScreenshot from Jasper.ai, June 2022

So far, so good. Now, we can reuse the Introduction Paragraph Template to craft an Introduction for each of the headings above.

Finally, we need to come up with a conclusion paragraph.

conclusion

For this task, I will be using the Blog Post Conclusion Paragraph Template.

The required input is the blog post title followed by all titles as bullet points plus a call to action, as shown below:

  • What are the main points or outlines of your blog post?
  • 5 things every homeowner needs to know about smart homes.
  • What is a smart home and what can it do for you.
  • How to get started with a smart home.
  • Benefits of owning a smart home.
  • The cost of creating a smart home.
  • How to maintain your smart home.
  • call to action: Contact us at TheSmartHome.network.
  • tone of voiceAuxiliary, helpful, helpful, benefactor.

Here is the conclusion generated by the AI:

Blog Post ConclusionScreenshot from Jasper.ai, June 2022

Jasper.ai, June 2022

Not bad for about 15 minutes of work!

In my experience (and with practice), you can easily create a new blog post with the help of AI in about a third of the time it takes to get rid of the AI, or another way, you can triple your content creation productivity with the same effort on your part.

Now, let’s look at other aspects of content creation that you can also speed up with the help of an AI assistant.

SEO meta description

If you want to create great meta descriptions for your posts on the go, all you have to do is feed the AI ​​tool with the title, introductory paragraph, and target keyword. Presto! You’ll get an auto-generated blog post description in seconds:

  • Company/Product name: smart home.
  • Blog post title5 things every homeowner needs to know about the smart home.
  • Blog post description: When it comes to technology, the home is the last frontier. But that’s changing fast, as advances in smart home technology make it easier and more affordable than ever for homeowners to automate everything from their thermostats to garage door openers. If you are considering making your home a smart home, here are five things you need to know.
  • Keyword: smart home.

AI output:

Blog post definition descriptionScreenshot from Jasper.ai, June 2022

The least thing to spend time on!

Custom Cold Marketing Emails

If you do Cold communication via emailFor example, for influencers in order to increase traffic to your site, you can use a custom cold marketing email template to create copy in seconds.

The required inputs are your product description, your company or blog name, and some email context.

This is an example:

  • Tell us about your productThis blog reviews the latest Internet-connected home appliances and devices, such as door locks, thermostats, lighting and wireless audio controls.
  • Your company/product name: smart home.
  • Context to include in the email: I would like to give you a free consultation about the smart home.
  • tone of voice: masked.
Cold personal emailsScreenshot from Jasper.ai, June 2022

Short and cute, but tall enough to build on easily.

Marketing copy

Finally, if you need to devise marketing copy from scratch for your product pages, email marketing campaigns, landing pages, etc., you can use the AI-generated AIDA framework (Attention, Attention, Desire, Action) to get your creativity flowing juices;

All we need to do is provide it with your company name and product description and let the AI ​​do the heavy lifting.

Let’s test it:

  • Company/Product name: smart home.
  • Product Description: When it comes to technology, the home is the last frontier. But that’s changing fast, as advances in smart home technology make it easier and more affordable than ever for homeowners to automate everything from their thermostats to garage door openers. If you are considering making your home a smart home, here are five things you need to know.
  • tone of voice: masked.

AI output:

AidaScreenshot from Jasper.ai, June 2022

All in a few seconds!

Imagine how long it would take you to get to the copy above from the start.

Things to consider when using AI-assisted writing tools

Now the warnings you promised.

Although AI writing tools are impressive, they do have some issues that you need to be aware of in order to be able to take precautions.

Here are three areas that you need to pay close attention to:

  • As I said above, Google considers content generated entirely by AI as spam. This means that humans still need to be involved in the content writing process. Don’t just post everything that AI gives you.
  • AI writers sometimes cite facts and figures in their output text. The rule is to never rely on them on the face of it, because all too often they concoct them simply in order to fit the narrative. So, always make sure to use AI facts and figures as your placeholders to replace with real data before posting.
  • AI writers do a great job of generating a human-like writer production, but it’s not always great the first time around. Sometimes you just need to keep creating new outputs until you find what you like. For the above examples, I had to run the AI ​​templates an average of three times each.
  • Finally, AI writers are not subject matter experts. While they can write with the confidence of an expert, they don’t really know the topic. Therefore, always use these tools in areas where you have expertise so that you can make necessary corrections, and never use them to publish content in areas where you do not already have experience.

wrap things

So, there you are!

If you are looking to increase the productivity of your content without breaking your wallet, then an AI-assisted writing tool is a great way to do it.

By adding an AI writing assistant to your toolbox, you can scale your efforts without having to experience writer’s block, or worse, burnout.

Are you ready to take your content marketing strategy to the next level?

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Featured Image: Pixel Hunter/Shutterstock